Financial prudence and economics
We will only embark on projects that are profitable and adhere to an agreed payment policy. Our economic denominator is obtained through the provision of value added services to one customer as opposed to one service to many customers.
Reliable and transparent
We do what we say and say what we mean. We are open to scrutiny, offer free advice to customers and never claim ownership of ideas - by creating copycats of our business model all can prosper.
Challenging and visionary
We challenge and lead the industry and environment we operate in, but only if it helps us achieve our mission
Passionate and competitive
If we are not passionate about doing something, we will not do it. If we do not feel that we can be the best at something, we will not do it.
Networked
We will continue to search out the best suppliers and form alliances and partnerships as we grow towards a strategic direction.